By Lyndsey Hall
Zoom was launched in 2011 as an online video conferencing service designed to make video calls smoother and more reliable.
Whether you are self employed and just need to check in with a client occasionally, or you want to hold an online meeting with 50 people, Zoom offers a stable, reliable service. Zoom is available in four different versions – Basic, Pro, Business and Enterprise.
Basic is available for free and allows users to host video conferences with up to 100 participants for up to 40 minutes, in one group meeting. One-to-one meetings can also be used. Zoom Basic users get the same HD video and voice quality that paid users get. Screen sharing is also supported and meetings can be recorded and stored on your PC.
Zoom Pro removes some of the restrictions associated with Zoom Basic. Zoom Pro costs £11.99 per month and is still limited to 100 participants, but users can buy an add-on package for up to 1,000 participants if needed. Meeting duration on Zoom Pro is unlimited.
Zoom Business is designed for small and medium sized businesses and costs from £15.99 per month. Zoom Business adds dedicated telephone support, a custom URL, company branding, custom emails and cloud recording transcripts of meetings.
For larger businesses, Zoom Enterprise is available for the same price as Zoom Business (£15.99 per month). This version allows 500 participants (and the option of up to 1,000 as part of an add-on), a dedicated account manager for your firm and some extra dashboard features such as ROI tracking, product roadmap and other analysis.
Zoom syncs with various different types of calendar system and works well on desktops, laptops, tablets or smart-phones. This allows users to join video conferences regardless of where they are. Zoom offers best-in-class video and audio quality and its pricing is very reasonable.
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